Root 

Root is a magazine dedicated to sharing the personal stories, experiences and opinions of Asians in Canada. Through short stories, the magazine dives into experiences that attempts to connect Asians of different backgrounds together. Featured are the stories of immigrants, locals, and international students alike. The goal is to celebrate the diversity of humans under the umbrella term, “Asian”.

TYPE
Editorial Design
Art Direction

ROLE
Research, Interview,
Visual Design,
Photography

ROLE
Research, Interview,
Visual Design, Photography

TOOLS
InDesign, Illustrator,
Photoshop, Lightroom,
Canon T6i

DURATION 
September –
December 2017

DURATION 
September – December 2017

RootMag_Mockup_Joy

The Concept

The editorial’s vision is to bridge the gap between stereotypical views on Asians in Canada and their true experiences. Root stays away from news articles and celebrity figures, instead choosing to solely document the unfiltered stories told by individuals living their everyday lives. Though these stories reflect imperfect lives, they give us a glimpse into an often relatable experience.

Target Audience

Root Magazine is for the story lovers. It is for anyone interested in learning about the Asian community in Canada as it gives an insight into the many variations of the Asian identity.

RootMag_Mockup_Divider

Process

RESEARCH

Before conducting interviews, shooting photos and sketching layouts, I did some research on the already-existing Asian magazines out there that tackles the topic of Asian identity. Many of these magazines are either written by experts through their scientific lens, or news reporters discussing the lives and views of Asian celebrities.

TYPEFACES

Typefaces@3x


I also took a look at Humans of New York’s blog and series for inspiration on stories told from a different perspective. After exploring the possible paths in which I could shed more light onto the Canadian Asian community, I decided to follow the path of interviewing and documenting the plain but raw stories individuals are willing to share.

COLOURS

Colours@3x

SKETCHES

The Magazine

Dimensions 8.5 x 11.5 inches, 80 pages, 18 stories

RootMag_Mockup_Front
RootMag_Mockup_Livia
RootMag_Mockup_Kristine
RootMag_Mockup_Sanya
RootMag_Mockup_Isaak
RootMag_Mockup_Melosha
RootMag_Mockup_Sydney

Next Steps

This magazine was truly a challenge for me since I am in charge of every little detail from the initial concept to planning and sketching ideas, to gathering content that makes up the bulk of Root. It was a big challenge but a good learning experience on planning ahead and setting up deadlines for myself in order to avoid falling behind. To continue this project, I would like to create more issues in the future to take a closer look at the vibrancy of Asian identities.

Next Steps

This magazine was truly a challenge for me since I am in charge of every little detail from the initial concept to planning and sketching ideas, to gathering content that makes up the bulk of Root. It was a big challenge but a good learning experience on planning ahead and setting up deadlines for myself in order to avoid falling behind. To continue this project, I would like to create more issues in the future to take a closer look at the vibrancy of
Asian identities.

Other Works

ReapUI/UX Design

RootEditorial & Art Direction

BookmarkType Design

© Mirabelle Wang, 2018

Find me on Behance and Instagram

Feel free to say hello!
mirabelle605@gmail.com